Retail technology

Why electronic shelf labels?

The shelf edge is the last thing a shopper reads before deciding. Digitising it changes what the store can do on any given morning.

Why electronic shelf labels?

Accuracy

One source of truth

Shelf and till read the same file, so the two can never drift apart between print runs.

Speed

Minutes, not days

A full estate reprice is pushed centrally instead of printed, cut, carried and clipped in.

Labour

Hours back on the floor

The repetitive part of price management disappears and staff time returns to customers.

Waste

No print run

No laminate, no reprints, no bin of last week’s prices behind the checkout.

Paper vs digital

The same price change, both ways.

Four facings in one bay. Push the change and watch how long the shelf edge takes to agree with the till.

Digital: pushed centrally

Irish Cheddar 400g

€4.29

CURRENT€9.98 / KG

Free Range Eggs 6pk

€2.85

CURRENT€0.42 / EA

Salted Butter 227g

€3.19

CURRENT€13.17 / KG

Whole Milk 2L

€2.35

CURRENT€1.08 / L

Digital timing reflects a central push confirming back from the label. Paper timing is the physical task — printing, cutting, walking the bay and clipping each one in.

What it saves

Put your own numbers in.

Every figure below is yours to set. Nothing is assumed, and nothing is hidden in the arithmetic.

Chosen by Tesco UK for around 3,000 stores, alongside Aldi Süd, Auchan and Ahold Delhaize.

Across the estate, each year

5,778 hrs

Staff time currently spent changing paper labels

€104,004

That time, costed at the rate you set

144 hrs

Per store, per year — roughly 19 working days

Labour only. It does not count pricing errors avoided, promotions that go live on time, or paper and printing no longer bought.

An indicative model, not a quotation. Real pricing depends on store layout, label size mix, fixings, network survey and integration scope. We confirm figures after a site survey.

Get this costed properly

What changes in the first month

Typical order of impact reported by retailers moving from paper to digital shelf edge.

  • Price integrityAudit mismatches close out
  • Promotional timingCampaigns start and end to the minute
  • PickingLED guides staff to the facing
  • ReportingEvery label confirms back to the platform
Why electronic shelf labels? — image 1
Why electronic shelf labels? — image 2

Book a demo

See it on your own shelf edge.

We bring working labels and the management platform to you, priced against your own product file, with nationwide installation and support in the proposal.

or call +353 1 564 8750
Switch toPermanent Displays Book a Demo